Ep 15: How Many of Us Are There, Really?
There is a myth that is rampant in the vegan community, that there are almost none of us. Don’t buy it. People who don’t eat animals themselves are on the order of one in ten, and vegans may be as many as half of those. We are still growing, and getting this wrong leads to bad strategy and a demoralized movement.
How many vegetarians and vegans are there?:
Vasile’s Substack on this topic
And an earlier guest blog post Vasile wrote about the same issue
Pew 2016 - 9%
Gallup 2018 - 8% (deceptively saying 5% vegetarian and 3% vegan with the headline describing the number as “few”. Many interpret this to mean that the 3% is part of the 5% (since vegans are necessarily also vegetarian), but it is actually additive. Also note higher numbers in younger age groups
Vegetarian Resource Group - How Many Vegetarians and Vegans are There?
What are the lowball figures?
Faunalytics - You can see that they do show growing numbers, but much lower than other sources. This info leads them to recommend less radical tactics, such as “Encourage Change In Many Forms” ie. reducing meat rather than becoming vegan.
Defaulting to vegan meals:
